White Friday Sale 2019: When, Where, and Amazon.ae Best Deals?

White Friday is the Black Friday for MENA countries (the Middle East and North Africa) especially The Gulf Cooperation Council region like Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates. The White Friday started in 2014 by SOUQ, the largest Arabian e-commerce website, now An Amazon Company.

When is White Friday 2019?

White Friday 2019 Sale is starting from November 23 to November 29 on Amazon.ae. (Earlier Souq.com)

Amazon Prime members will be able to access exclusive offers from midday on Friday (November 22) – 12 hours ahead of the sale opening. If you’re not a Prime member, you can opt for the free prime trial to avail the white Friday sale benefits.


Where to find the Best White Friday Deals?

Though the term coined by SOUQ.com but middle east other e-commerce stores too started participating in White Friday Sale like Noon and Sivvi. Now, coming to Souq – one of the biggest and trusted e-commerce websites in Dubai, UAE, and the middle east will be offering up to 70% OFF across millions of products and thousands of International brands on White Friday 2018.

Ronaldo Mouchawar, VP of Amazon MENA, said: “At Amazon, we spend every day obsessing how we can make customers’ lives better, easier and ultimately, more fun. White Friday is a great testament to how we bring customer obsession to life in the region. Starting from bringing the best brands at the best deals all the way to a seamless and swift delivery to the customer’s doorstep.”


According to Amazon.ae, “Our Sale is White’ – The Amazon.ae sale that broke all records and delivered the best deals to our customers is back! And this year it’s bigger than ever! The 6th annual White Friday Sale is on from November 23th – 29th. Save up to 70% across various product categories like mobiles, TVs, large appliances such as refrigerators and washing machines, detergents, cameras, diapers, products, perfumes, toys, makeup, fashion, furniture, tools, camera, and games.

Last year Souq (Now amazon.ae) has also introduced Free Delivery, Free Return, and Cash on delivery option to encourage shoppers to shop online.

If you see last year White Friday stats, Souq claims they’ve sold a total of one million deals, and 18 items were sold per second during peak times of the four-day sale.

Amazon.ae’s orders are distributed from DXB3, a 23,000 square metre facility in Dubai South, where more than 800 people are employed to meet the end-of-year demand.

White Friday Souq aka Amazon.ae Best Deals

  • Receive 10% cashback when you pay using your UAE issue Visa Card for the purchases made on Amazon.ae the White Friday Sale.
  • Receive 15% Amazon cashback is when you pay using your UAE issued Visa Card from Emirates NBD Bank or Emirates Islamic Bank for purchases made on Amazon.ae during the White Friday Sale.
  • Save up to 40% of mobile phones.
  • Up to 50% off on Electronics with 0% instalments and SHOP NOW pay later facility.

Check out White Friday Sale by Amazon.ae Promo


We’re continuously scanning Amazon.ae for more worthy deals, we’ll keep updating this article with new deals and offers. So, bookmark it and stay subscribed to our newsletter if you don’t want to miss out anything from White Friday Sale.

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